Company News, New Products

‘Red’ Hot Products from Pureology, Redken

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By: TOM BRANNA

Editor

• Leading salon hair care companies Pureology and Redken are seeing red this winter with new ranges and color products for this special shade of hair. Pureology’s Reviving Red is billed as the first oil-infused system specifically designed to restore, protect and illuminate all shades of red and copper color-treated hair—think fiery red heads, gorgeous ginger shades and sweet strawberry blondes. The system, which maintains the vibrancy of red and copper, even after 30 washes, features conc...

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